What About PPC?
PPC stands for pay-per-click.PPC is an effective option for affiliate promotion, if it is done correctly. You should be aware of the word ‘pay’ in PPC. You will be required to pay for every click you receive on your link, and if you don’t pay close attention, your PPC costs can become astronomical! Point 12: PPC Doesn’t Always Work
PPC doesn’t always work for affiliate marketing. First, you must be aware of the rules at the site where you are getting your PPC. For instance, Google has rules about promoting affiliate programs with Google AdWords PPC program. Google does permit affiliate links in their AdWords, but they will only display one affiliate ad per search query, and this includes that of the parent company. They also will not allow links to replicated affiliate websites.
So, what you must consider here is that since there are other affiliates selling the same product you are selling, the chances of your ad actually being seen and clicked on are very slim. Second, if you have a replicated website for your affiliate programs, your ad won’t show at all – ever. You must get more creative if you hope to profit from your affiliate programs using PPC. First, don’t use an affiliate link. Use your own link for your own domain, and send the visitor to your website first. You should also have them pass through a squeeze page first to collect their name and email address!
Start small with your PPC campaigns. Do your keyword research, and set yourself a budget. Work within that budget to test different ads. Also, avoid using long affiliate links. These links are obvious to people, and many people avoid them. Again, people do not like to be sold to. Instead of using PPC to sell a product, use PPC to get qualified leads and to build a list. You will find that this is a much more economical and effective use of PPC in the long run. It may take just a little longer to make the sale, but if you are patient, you will earn more money than you would have otherwise.
Drive PPC Traffic To The Right Place
Even if you use a PPC company that does allow the use of replicated websites, or will show more than one affiliate ad at a time, where your ad does have more potential for being seen and clicked, it is important that you drive your PPC traffic to the right place. Again, the squeeze page is essential, as this will help you build a quality list of qualified leads. Many successful marketers use PPC for this purpose and this purpose only. If you drive the traffic straight from the PPC ad to the affiliate link, you won’t have any way to contact that visitor in the future.
Further more, you will most likely be driving the visitor to a sales page that may or may not convert the visitor. It is better to bring the visitor to your site and prep them for the sale. By the time they click on your affiliate link, they should have their credit card in hand, ready to make a purchase. This typically won’t happen if they are going from Google Search to your affiliate sales page. The majority of buyers do not start out with the intention to buy – this is especially true on the Internet. On the Internet, where everything is free (according to many people), what buyers are looking for is free information or help.
If you can provide these people with the free information that they are looking for, or free tools that help them with their problem, you’ve won half the battle. Now, you are building a relationship, and you will profit greatly from that relationship over time. When setting up a PPC campaign, become the customer in your mind. What does the customer want or need? How can you provide them with this free of charge in order to build a relationship? At what point is the customer primed to buy?
Only you can answer these questions, based on your niche, but in answer to the last question, you can bet that in most cases, the customer is not ready to buy when they click on your PPC link! You’ve got to get them into your process, and groom them for the sale. Affiliate marketing isn’t just a question of signing up and then using PPC to sell the product, no matter what you’ve read elsewhere. Again, it’s about building a relationship with your future customers, so that they become life long customers.
Jim King - President SurgingProfits.com & Worldprofit Dealer
kingofjames72@gmail.com
http://www.SurgingProfits.com
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Dont Leave Money On the Table!
You can profit with your blog in more than one way. The first way is to get readers to your site to read your sales letter, or to your affiliate site. Unfortunately, many people leave it at that, not using the blog for any other purpose. They are leaving money on the table!First, add Google AdSense to your blog. You will profit from clicks on the ads, and there is no reason not to do this. Remember, the important thing is that profit is made, and it ends up in your pocket. You should have one Google AdSense unit on the border of your page, and then paste in the code for each blog post as well.
Add affiliate banners around the borders of your blog. Don’t use annoying banners, and make sure that all affiliate programs are relevant to your main topic. Also, promote affiliate programs within your blog posts, using your affiliate links or directing the visitor to your sales page. When doing this, however, make sure that the post is informative. Avoid just posting an advertisement as a blog entry. If your blog becomes very popular with a high readership, sell advertising to other people on your blog! It may take a long time to get to this point, but with time and effort, you will get there.
Always be on the lookout for ways to profit from your blog. Use every opportunity for profit as it presents itself. Just remember that while people like to buy, they do not like to be sold to. Use your blog to inform people about your niche, and also use it to build a relationship with your readers. Once the relationship is established, and you’ve proven yourself to be an expert in your niche, you can easily make recommendations to your readers, and your most loyal followers will buy the product – solely based on your recommendation. This is very powerful.
Think about this. Is it better to market to a huge list or readership of people who really aren’t all that interested in what you are saying, much less in what you are selling – or is it better to market to a small list or a small following of devoted readers, of which the majority will make a purchase every time you make a recommendation? The second option is the one you want, and this is where you should focus your time and energy.
Our recommended program is
Worldprofit..... which is a monthly paid program. In our opinion, it is the BEST program on the internet. http://www.surgingprofits.com
The reason we recommend this program is because not only do you get your own website, but you also get training, LOTS of bonus materials, and a world class live representative system to help your business grow. There is also an optional FREE program but again.......it takes money to make money.
This program is a great opportunity to make money online. If you already have your own program, and it is paid, and it earns a residual income, and you get the kind of support you deserve, then stick with it.....but FOCUS on it... and ONLY it. Get in the Safelists and Traffic Exchanges and promote your program and give it time to work for you.
Marketing With Your Blog!
If you aren’t already blogging you need to be. Furthermore, you need to blog within the niches for the products that you are promoting. For instance, if you are promoting cat care products and gardening supplies, you need a blog for cats, and a blog for gardening. Blogs have become very useful and effective marketing tools.Not only are blogs effective, if you look around, you will find that everybody is blogging. Some marketers think that blogging may be a waste of time simply because everyone else is doing it. This isn’t the case. It is because everybody else is doing it that you should blog as well. The exposure that you will receive from blogging is astounding, and it can even become viral. You Need A Blog
Blogging software is usually available with webhosting accounts. You should definitely have webhosting for the domain name that you should also have. You can typically install blog software with the click of your mouse in this case. You can also get a free blog account at hosted sites such as Blogger at www.blogger.com . Some marketers have a blog hosted on their website, and an identical blog hosted at a hosted blog site. This way, they are providing links to their website every time they make a blog entry, which enhances search engine optimization.
If possible, add a new blog entry every single day. If you just cannot do that, make sure that you post at the very least once a week, or a few times a week. The more often you post, the more exposure your blog will receive.
One way to find something to write about is to visit other people’s blogs, or to read industry trade magazines. For instance, if you are promoting cat products, you might get blog ideas from Cat Channel, which is an online cat magazine, as well as from cat blogs that have a lot of readers. Forums about cats may also give you lots of writing ideas. Another option is to use the same method that you use with writing content for your list. Hire a ghostwriter to blog for you. Many people do this, and your blogger will be adding content on a regular basis, coming up with appropriate topics for your affiliate links, as you specify. This will free up your time considerably.
You Need Blog Readers Just as a website won’t do you any good with visitors, a blog won’t do you any good without readers. However, getting blog readers is often easier than getting website visitors. There are several ways to go about this.
First, make sure that each time you make a blog entry, you ping the blog. You can do this by going to Ping-O-Matic at http://pingomatic.com . Also, make sure that your blog has RSS capabilities. This will allow readers to load your blog in their newsreader, and it will also allow them to syndicate what you write on their own websites, which gives you more exposure.
Read and contribute to other blogs! This is vital if you want to succeed with blogging. Blogging itself is a community – no matter what the topic is. For instance, if you have a blog about cats, you should visit other people’s cat blogs. Read the posts, and when you can, add a comment that is relevant to the post, and link to one of your blog posts that is also relevant. Avoid blog spamming! Alternately, you should quote other people’s blogs and provide Trackback links in your own blog posts. Those Trackbacks will appear on the other person’s blog, leading back to your own blog.
List your blog in the search engines! You should only need to do this once, as spiders will then crawl your blog regularly and will find and index your blog entries. Even though you will be pinging the blog directories, you should also visit the directories initially to get your blog listed there as well.
Look for sites that allow you to add a link to your website, and list your blog and your website. Look specifically for sites that relate to your topic. A reciprocal link may be required, but you can easily do this with software that is provided by your hosting company. Finally, put the link to your blog in your signature file. When you post to newsgroups and forums, and when you send email, make sure that you include that signature file!
Just remember, it is easier to promote a website than it is to promote a product, and it is easier to promote a blog than it is to promote a website. For this reason, make blogging a priority, and you will be astounded at the results.
Our recommended program is
Worldprofit..... which is a monthly paid program. In our opinion, it is the BEST program on the internet. http://www.surgingprofits.com
The reason we recommend this program is because not only do you get your own website, but you also get training, LOTS of bonus materials, and a world class live representative system to help your business grow. There is also an optional FREE program but again.......it takes money to make money.
This program is a great opportunity to make money online. If you already have your own program, and it is paid, and it earns a residual income, and you get the kind of support you deserve, then stick with it.....but FOCUS on it... and ONLY it. Get in the Safelists and Traffic Exchanges and promote your program and give it time to work for you.
Provide Your Readers With Content
After building your list, or as you are building your list, it is vital that you start building a relationship with your readers/subscribers by providing them with content. You cannot simply collect their information and then send them sales letters – this usually will not work.Instead, provide them with good content or information on a regular basis, regarding your niche. Not only will they appreciate the info, but they will also learn to trust you and to count on your recommendations for products.
Finding and/or producing content for your list isn’t difficult at all. First, determine what product you want to promote to your list. Obviously, you can’t just write a sales letter and send your list to the order page, unless that is the kind of relationship you have worked to build with your list. Some people actually do have this type of relationship, but they worked hard for it, and in between sales letters, they are providing content and giving away resources to their list members.
Instead, write an article that pertains to the problem, need, or desire that the product addresses. At the end of the article, recommend the product. You could also provide list members with a review of several different products that relate to this problem, need, or desire.
If you don’t write, that is not a problem. You can typically hire a ghost writer to write content for you, and this is much cheaper than you may realize. In fact, there are ghostwriters who will produce newsletters and send them to your list, with your affiliate links in the content, on a regular basis. In this instance, all you have to do is provide the writer with your list of affiliate links, and they will take care of the rest, sending the content out to your list on a schedule that you specify. Generally, the writer will also need access to your autoresponder to load the email or newsletter into the system for distribution, so make sure that you are working with a writer that you can trust with that information!
Also, work with the writer closely in the beginning so that they can learn how to communicate with your list in the same fashion you would if you were doing it yourself. It is important that the email is from ‘you,’ and ghostwriters do not take credit for the work that they produce for their clients. The clients name goes on the work as the author.
Our recommended program is
Worldprofit..... which is a monthly paid program. In our opinion, it is the BEST program on the internet. http://www.surgingprofits.com
The reason we recommend this program is because not only do you get your own website, but you also get training, LOTS of bonus materials, and a world class live representative system to help your business grow. There is also an optional FREE program but again.......it takes money to make money.
This program is a great opportunity to make money online. If you already have your own program, and it is paid, and it earns a residual income, and you get the kind of support you deserve, then stick with it.....but FOCUS on it... and ONLY it. Get in the Safelists and Traffic Exchanges and promote your program and give it time to work for you.
Ezine Marketing
Ezine marketing is quite effective, if you have a quality list, and if you have a relationship with the subscribers on that list. The relationship you have formed is very important. Ideally, your subscribers should look to you for recommendations, viewing you as an expert in your niche.You Must Have A List If you haven’t already heard it, you will. The money is in the list. If a successful Internet Marketer had to start completely over from scratch, and he could only have one tool that he now uses, you can bet it would be his email list.
Building a list is a lot easier than you think. Do not buy subscribers from list building companies. These will not be qualified leads. Instead, build your list with squeeze pages. This is a page that you advertise in Google AdWords, typically giving something away, such as an ebook or a free report that is of interest to your list.
When the visitor arrives at this page, they are presented with a very short page that tells them how this report or ebook will benefit them – using just two or three paragraphs. You don’t want the visitor to have to scroll or spend a long time reading. They are in a hurry. Sum it up in two or three paragraphs at the most, and then provide them with an opt-in form to receive the information.
This opt-in form should be attached to your autoresponder, which should send them an email telling them where to receive their free ebook or download, and then adding that name and email address to your opt-in list for future use.
If you do not have a list, you need to contact those who do until you can get one built. Consider joint ventures with list owner’s, offering them a percentage of your commissions. Also, try to arrange it so that those list owner’s subscribers are going through your squeeze page to help you build your own list.
Respect your list. Never rent, sales, or share their information with others. Never send them spam, and make sure that the content you are sending is actual content, and not just sales letters. Also, back up your list often! If you are using an autoresponder, you should have the ability to export the list to your computer. Do this on a regular basis, then back the list up onto a disk. Put that disk in a fire proof safe in your home, or store it in a safety deposit box at a bank!
Our recommended program is
Worldprofit..... which is a monthly paid program. In our opinion, it is the BEST program on the internet. http://www.surgingprofits.com
The reason we recommend this program is because not only do you get your own website, but you also get training, LOTS of bonus materials, and a world class live representative system to help your business grow. There is also an optional FREE program but again.......it takes money to make money.
This program is a great opportunity to make money online. If you already have your own program, and it is paid, and it earns a residual income, and you get the kind of support you deserve, then stick with it.....but FOCUS on it... and ONLY it. Get in the Safelists and Traffic Exchanges and promote your program and give it time to work for you.
Promote the Product AND the Program!
One mistake that affiliates often make, in terms of two-tiered programs or multi-tiered programs, is that they tend to spend most of their time trying to get others to sign up for the program, as an affiliate, and less time actually promoting the product.Ideally, you should promote the product more and the affiliate programs as you go along, bringing your customers into the affiliate program after you’ve sold them the product. This tends to get you the most income in the long run.
Furthermore, with multi-tiered programs, residual income is not always available. For instance, if Joe signs up under you as an affiliate in a two tiered program, he may have residual income from a sale, but you may only get a one time commission from that sale he makes. In this instance, you are better off selling the product, not the program, because you would make more in residual income from your own sales in the long run.
While it is nice to have others doing the work for you, the greatest income will come from the work that you do yourself. This also keeps the company that you are selling for stable. For example, if you only promote the program, which is free to join, and everyone that joins under you only promotes the program, nobody is going to make any money, including the company!
Find a balance between promoting the program and the product, promoting the product first, then promoting the program to those who have purchased the product.
Our recommended program is
Worldprofit..... which is a monthly paid program. In our opinion, it is the BEST program on the internet. http://www.surgingprofits.com
The reason we recommend this program is because not only do you get your own website, but you also get training, LOTS of bonus materials, and a world class live representative system to help your business grow. There is also an optional FREE program but again.......it takes money to make money.
This program is a great opportunity to make money online. If you already have your own program, and it is paid, and it earns a residual income, and you get the kind of support you deserve, then stick with it.....but FOCUS on it... and ONLY it. Get in the Safelists and Traffic Exchanges and promote your program and give it time to work for you.
Affiliate Marketing Residual or One Time?
The difference between one-time commission affiliate programs and residual affiliate programs is astronomical – in terms of income. Essentially, a one-time commission affiliate program pays you one commission, one time – upon the initial sale. Residual programs, however, continue to provide you with an income, either for the life of the customer or for a set term.Residual Programs Are Often Best When choosing between one-time commission programs and residual programs, always choose residual programs. These allow you to make one sale to a customer, and then to profit from that customers repeat or ongoing business with the company, usually for the life of the customer/business relationship. Where you may make $100 for a one-time commission, with a residual program, you may make $100 per month, every month, just from making one sale. The choice is obvious – residual programs typically provide you with more income for less work. Residual programs that pay for the life of the customer are better than residual programs that only pay for a set term. You want to have the income from one sale for as long as possible.
Generally, a residual income potential exists when you sell services, such as webhosting, where the customer pays a monthly fee for the service. Every month that the customer pays the fees, you earn a commission. However, when the customer stops paying the fee, you no longer receive a commission for that customer.
For this reason, it may be best to look for services that are vitally needed by your potential customers. For instance, anyone who does business on the Internet has a need for webhosting, and they don’t want their site to go down, so the chances are good that this will be a very long residual income for you.
Telephone services also provide a nice residual income. Everyone needs their telephone, and most need long distance services. If you are promoting a company that provides such services at great prices, then again, this could provide a very nice long term residual income for you. However, services that are not long term in nature can also be good if the commission is high enough. For instance, membership websites that provide customers with some type of course or learning experience may provide you with a residual income while the customer is a member of the site. However, once the
customer feels that they have gleaned all that they can from that membership site, they will most likely cancel their membership, which cancels your residual income from that customer.
Certain types of products can also provide you with long term or life time residual income. Health care related products, such as vitamins and medication are good examples of this. Also, many companies give life time commissions to the affiliate for every purchase the customer makes – from the very first purchase – even for different products that the company sells.
Keep these things in mind when you are searching for programs to promote. Residual is better than one-time, and life time residual is better than termed residual. Look for products or services that will provide you with life time residual income.
Our recommended program is Worldprofit..... which is a monthly paid program. In our opinion, it is the BEST program on the internet. http://www.surgingprofits.com The reason we recommend this program is because not only do you get your own website, but you also get training, LOTS of bonus materials, and a world class live representative system to help your business grow. There is also an optional FREE program but again.......it takes money to make money. This program is a great opportunity to make money online. If you already have your own program, and it is paid, and it earns a residual income, and you get the kind of support you deserve, then stick with it.....but FOCUS on it... and ONLY it. Get in the Safelists and Traffic Exchanges and promote your program and give it time to work for you. (read more)
Getting Started
Getting started in affiliate marketing is really quite easy, but too often, many people mistakenly think it’s a lot easier than it actually is. In most cases, the only thing you need to do to join an affiliate program is to fill out a form. That’s the easiest part that there is. But there is still work to be done if you are to be successful.The first objective is to find a profitable market or niche. This can easily be done in Google or by reading magazines. Let’s start with Google. Do a search for any topic that interests you. Interest in what you hope to sell is important, and later, you will learn why. Make a list of things that interest you, and do a simple search in Google for each thing.
Pay close attention to the sponsored ads. This tells you that money is being spent in this market. Now, do a little logical thinking. As a business person, would you spend money on advertising that is not making you money? Absolutely not. So, if there are sponsored – paid - ads for a topic in Google, money is being spent in this market, which means that there is profit.
The same is true with magazines. Visit your library and look at the past three issues of a magazine that relates to your interest. Pay attention to the ads. Do the same ads keep appearing? If the answer is yes, this is a profitable market, and you are ready to move forward. What about the competition? What about them? 90% of all people who sign up for an affiliate program will not do anything to market it at all. Of the 10% that will market the product, 90% of them will do it wrong, and won’t make much money, if they make anything at all. The competition just decreased in size by leaps and bounds. Don’t worry about the competition. Concentrate on promoting your affiliate products and services to the best of your ability – let the competition worry about you.
Once you’ve chosen your market, or your niche, you are almost ready to get started, but there are several other things that you need to do before you can call yourself an affiliate marketer. First, you need to make sure you have the right tools. Then, you must find the programs, understand the terms of the programs, and finally understand how to choose the right programs.
Point 1: Have The Tools You Need
You can’t do any job successfully without having the tools you need to do the job. This is also true for affiliate marketing. Here is a list of the tools that you will most likely need to get the job done and become a successful affiliate marketer. • An email account – You want to appear as professional as possible. Do not use a free email account such as Yahoo or Hotmail as your business email account. If you have a website with a domain name, you should be able to set up an email account associated with that domain in Microsoft Outlook or Outlook Express.
• An Autoresponder – An autoresponder is web based software that sends out one email or a series of emails to people who sign up to the autoresponder. This can be used to manage your ezine, which will be discussed later. A good autoresponder will also give you the ability to send out broadcasts to your list. You can start with a 30 day free trial autoresponder, such as that offered at http://www.tw.byjimking.com , but a paid service is recommended.
• Keyword Research Tools – If you will be doing PPC campaigns, which are discussed later, you will want Keyword Research Tools. Google has free tools that you can use, but stand alone web based software, such as that found at www.wordtracker.com is also recommended. • A List of Resources – You will definitely need to start gathering a list of resources that includes a list of article directories, PPC search engines, affiliate program directories, and directories of ezines. The best we have found is MicroNicheFinder http://www.micronichefinder.byjimking.com
• Word Processor – Word processing software is essential. You will use it to write articles, sales letters, ads, and newsletters. Microsoft Word is recommended, Microsoft Word Pad will do if you don’t have Microsoft Word.
• A Website and Domain for Each Niche or Market – Some affiliate programs will give you a replicated website. You will eventually send prospects to that website, but not sending them to your own website first is a mistake. You need a website for each niche with it’s own domain name. The website should be full of content, with affiliate links worked into the content. Ideally, each website will also have a squeeze page, where you will collect the names and email addresses of your visitors as well, in order to build your lists. The best domain hosting we have found is with Dreamhost http://www.dreamhost.byjimking.com
• Commission and Campaign Tracking Software – Keeping up with affiliate products, affiliate links, commissions earned, commissions paid, advertising campaigns, and affiliate tracking report sites, logins, and passwords can easily become a full time job without software to organize it all. Affiliate Organizer at www.affiliateorganizer.com is highly recommended.
There may be other tools that you find you need in the future, but all of these things will get you started. Some of them do cost money, but if you aren’t prepared to pay for them, you can find suitable replacements that don’t cost anything. Just be sure to upgrade at your first opportunity.
You may also find that you need web page building software, and an ftp client to upload webpages to your website. You will definitely need an up-to-date web browser, and you obviously need a good computer with an Internet connection.
You also need a filing system to keep records. While you can – and should – back up all of the information on your computer on a regular basis, you should also print information out in hard copy and file it away for future reference. This includes emails that contain your user and password information, notices of sales that have been made, and any other information that is pertinent to your affiliate marketing business. Quite a bit of this information, in hard copy, will be needed to file taxes. Ideally, you should have a home office. This will not only give you the space and proper atmosphere for success, it will also give you a home office tax deduction. If you don’t have the space for a home office, try to set your desk and computer up in a low-traffic area of your home, where you can work with fewer interruptions.
Point 2: Know Where To Find The Best Programs Now that you have the tools, and you know what type of products you want to market, where do you find the best ones that have affiliate programs? Well, there are multiple places that you can start looking, depending on what your objective is. You must know what your objective is first. If you plan to use affiliate programs as add-ons, such as upsells or backends to a product that you have, or another high ticket product that you are promoting, you may want to look for inexpensive ‘lead in’ or entry level products, such as ebooks. ClickBank at www.clickbank.com is one of the best places to find affiliate programs for information products.
If you want to promote hard goods, meaning goods that are delivered via a shipping company or postal mail, there are many different places you can look. First, let’s cover sites that are essentially directories of affiliate programs. • AffiliatePrograms.com www.affiliateprograms.com • Link Share www.linkshare.com • Commission Junction www.cj.com • Share-A-Sale www.shareasale.com • Fine Clicks www.fineclicks.com • Web Sponsors www.websponsors.com • ClixGalore www.clixgalore.com • QuinStreet www.quinstreet.com • MaxBounty www.performics.com www.maxbounty.com
The majority of these sites are networks, where many different affiliate programs are managed. This allows you to promote a large number of affiliate products and services, and to receive one check for all sales across the network. Alternately, you can use Google to search for products that you are interested in promoting, and visit those sites to see if they have affiliate programs. This is usually ideal for more specialized products. Also, if you don’t see a link for an affiliate program on the site you are interested in promoting, use the contact email that is usually provided to inquire about the possibility of an affiliate program, or an affiliate arrangement with the company.
Point 3: Understand The Language You are about to encounter a language that you have never heard before – the language of Internet Marketing, as it relates to Affiliate Marketing. It is important that you understand what it all means, to ensure that you are signing up for programs that are worth your time. As you will learn later, it is important to read the terms and conditions for affiliates. Sometimes, you will be presented with those terms before you sign up, and sometimes you will be presented with them after you sign up – but it is important that you read them, and it is important that you understand what is being said.
It is also important that you understand what the following terms or abbreviations mean: CPC – Cost per click. This relates to how much it costs for each click an ad or link receives when advertising on a CPC basis. In other words, instead of paying a flat rate for the advertisement, you would pay a certain amount of money for each click the ad receives. PPC – Pay Per Click. This relates to CPC, where you pay for each click that your ad or link receives. Google AdWords is an example of Pay Per Click advertising.
CPA – Cost per action, or cost per acquisition. Basically, this means that you will pay each time an action is taken. The action may be a click, a sign up, or a sale. In fact, many affiliate programs also pay on a CPA basis, meaning that each time someone clicks on your link, or signs up to receive information through your link, you earn a little money. Google AdSense is an example of this. CTR – Click Through Rate. This number is usually represented as a percentage, and it refers to the number of times your ad was clicked on, in relation to how often the ad was viewed.
CPM – Cost per thousand. The amount of money you pay for every one thousand ad impressions. URL - Uniform Relay Link, otherwise known as a link, or a website address.
Affiliate Link – A URL or link that is assigned to you by the affiliate program. This is the link that you will promote, as it is used to track your clicks and sales. Contextual Link or Text Link – A contextual link is a link that looks like content, because it is all text. It may be several words long. A text link is a link such as www.link.com , as opposed to a banner ad.
Charge Back – This will be an important term to you. This refers to when customers cancel their orders, or have their credit card companies reverse the charges. It basically means that you lose a sale. Some affiliate programs will hold money back each pay period to cover potential charge backs/refunds, and release that money to you after a specified period. SPAM – Unsolicited Commercial Email. This term also refers to commercial posts on forums and blogs. Most affiliate programs will have strict anti-spam regulations that you must follow.
Revenue Sharing Program – This is the same thing as an affiliate program. Co-Branding – Some affiliate programs offer co-branding options, where your company name or logo is placed on a reseller’s website, or on the product itself.
Referral Link – The same as an affiliate link.
Tracking – The method or software used to record sales, clicks, leads, and other information that has to do with your affiliate link. HTML or HTML Code – HTML stands for Hyper Text Markup Language. This is the programming language used to build webpages. HTML code generally refers to a small portion of HTML code, such as that needed to place affiliate links or banners on your webpages. Partner Program - This is the same thing as an affiliate program.
Super Affiliate – This refers to anyone who is making a lot of money in affiliate marketing, if you are an affiliate. However, if you have an affiliate program for your own product, this refers to your top affiliates – the ones who are making the most sales for you. Opt-In – This refers to ezine subscriptions, newsletter subscriptions, or email lists in general. Basically, it means that the subscribers on any email list have chosen to receive the information the list owner is sending. Typically, they have confirmed their email address and their request by clicking on a link in a confirmation email, which is known as double opt-in.
1st Tier and 2nd Tier – If you are signing up for an affiliate program, directly through the company, you are first tier. If you are signing up under someone else, you are 2nd tier. However, when someone signs up under you, you are first tier, and they are your 2nd tier. Each tier gets a different commission rate for sales. In other words, when you sign up under someone else, when you make a sale, you get a full commission, and the person you signed up under gets a partial commission.
Joint Ventures – Joint ventures are similar to affiliate programs, but they operate a bit differently. The concept is the same – one person promotes another person’s product for a commission. However, usually the commissions are bigger, and the person doing the promoting is working directly with the owner of the product.
Direct Mail – This refers to advertising that is done via postal mail. There are strict laws about direct mail, and many affiliate programs will have terms and conditions relating to direct mail to promote their product.
Cookies – A cookie is a piece of code that is written to the cookie file on a person’s computer when they click on an affiliate link – or when they visit sites that use cookies, such as sites that require a login. The cookie does not harm your customer’s computer at all, and is simply there to make sure that you get credit for the sale if they come back later to make a purchase.
Affiliate Agreement – The agreement that usually lists the terms and conditions related to an affiliate program. In most cases, you will agree to the affiliate agreement by checking a box when you fill out an online form to join the program. Some affiliate programs, however, will require you to print out, sign, and fax the agreement. Make sure you read these agreements.
Conversion Rate – This is the number of sales in relation to the number of clicks received. Usually portrayed as a percentage. Commission – The amount of money that you as an affiliate will receive per sale. Some companies will list this as a percentage, such as 50%, while others will list it as a dollar figure.
Associate or Associate Program – This is the same as an affiliate program.
Banner Ad – A graphic that is placed on your website and linked with your affiliate link. If you come across other terms or abbreviations that you aren’t sure of the meaning of, make sure that you stop and go find out what it means before agreeing to anything – or before doing anything. Not knowing can cause problems later on.
Point 4: Get The Best Commission
“How much money will I make?” That is always the burning question. Well, the sky is virtually the limit, but let’s start by making sure that you get the best commission possible.
When you look at affiliate programs, this should be one of the first things you look at – the commission per sale. Again, this may be portrayed as a percentage, or as a dollar figure. If the commission is presented as a dollar figure, it is important to locate the sale price of the product, and figure the commission percentage.
Typically, you want to go with affiliate programs that offer a 50% commission. If the product is high priced, you may consider going as low as a 20% or 30% commission. But for lower priced products, don’t accept anything less than 50% on the 1st tier. You should also consider how many sales it will take to earn the income that you desire or require. 100.00 per sale may sound like a lot, but if you require 4000.00 a month to live, you will have to make forty sales each month. This is very realistic for some products, in some markets, and not realistic at all for other products in other markets. Consider what you are selling, and whom you are selling it to, and determine whether the number of sales needed to make the money you require is indeed realistic.
If the number of sales required is not realistic, you will need to either look for something different to sell, or look for additional products to sell. You could also start small – with smaller commissions – and work your way up. This is what many super affiliates do. Super affiliates often show the product owner/affiliate manager that they have the ability to make a large number of sales each and every month, consistently, and then they negotiate directly with the product owner for a higher commission. They prove themselves by making those sales first, and then they are in a position to negotiate.
When looking at the commission, also consider what it will cost you to promote the product. You cannot afford to spend more on promotions than you are making in commissions – obviously. Know your numbers!
Jim King - President SurgingProfits.com & Worldprofit Dealer
kingofjames72@gmail.com http://www.SurgingProfits.com
==> Live Daily Webcasts on all of our products and services PLUS recorded presentations on everything we have!
==> No Charge Membership: http://www.SurgingProfits.com/associates/ (read more)
Google SiteMap (Beta)
Google SiteMap (Beta)Google has released the ability for every day webmasters like us to actually TELL them about our sites. All you have to do is upload to Google a “XML COMPLIANT” sitemap. They have a certain format they want it in.
If you’re feeling like your froggy, go do a search for a Google site map generator. I had a heck of a time using all of the ones I could find out there...
I finally found one that worked on my server and was a breeze to set up: http://www.nichesitespecial.com/sitemap.php
They say that this script won’t work on all servers, so if it doesn’t work on yours, just ask for a refund and they will give you one if they can’t get it to work for you.
It’s part of NicheSiteSpecial – but if you don’t want to join you can just order the site map generator.
Our testing using this tool is leading us to believe that it should be an integral part of your promotions. Just one of the sites we have used it on has over 500 pages listed in Google in just under 3 weeks.
Jim King - President SurgingProfits.com & Worldprofit Dealer
kingofjames72@gmail.com http://www.SurgingProfits.com
==> Live Daily Webcasts on all of our products and services PLUS recorded presentations on everything we have!
==> No Charge Membership: http://www.SurgingProfits.com/associates/ (read more)
Automated Marketing...
If Your not automated, those who are will leave you in the dust! by Thomas PrendergastHello ,
Think about your future. Do you need an easy to use automated marketing system 5 years ahead of anyone else Online or Offline? Of course you do, if it was the real thing! Automated marketing allows you to market to more targeted prospects, so that you can identify who you want to develop business relationships with.
The right prospects with the proper follow-up yields more income each month. If your systems are not automated, you will spend a lot of time with tasks that do not produce income. One of the biggest issues of this is SPAM. SPAM is sending an unsolicited commercial based email to someone who did not request your information.
Even with op-tin lists of people, safe lists, and those who do subscribe, you can still have major problems with some who cry SPAM.
You will never have a problem with someone crying SPAM with verified automated systems, because these systems keep a record of every single subscriber and the corresponding routing information, IP address and time stamp of their verification. Another thing the Automated Marketing System does is it gathers the necessary information about each subscriber, prospect, and/or lead. This is crucial so that you understand who you are communicating with and do not waste valuable time dealing with the wrong people.
Many have thought if you just drive lots of people (traffic) to your website, you will get a lot of business. Just as many are finding out this does not work.. Again, contact information for each person is absolutely necessary for optimum results. Automated systems gather this information for you. Because the right automation verifies, gives you the information needed for each person, and manages each prospect and your email campaign(s), you have the best chance for success than any other process on the market.
Success is not achieved by getting more hits to your websites, but email communications and email campaigns with your contacts. This means having the ability to email people your website in HTML (not text and not a link), so that the person (subscriber) can make an educated choice right away about your company and you.
This is what made McDonald's so successful. Instant delivery of the product! Automation operates on the same basis. Turnkey, easy, and all in one system. One of the many other things that good automation does is the ability to customize email campaigns, email follow-ups, automated letters that are emailed one after the other, and custom PDF files. This is just a brief summary as there is a lot more to automated systems and the right system is crucial to your success.
To find out more visit my website at: http://kingofjames.veretekk.com
Sincerely,
Jim King
276-494-2992
kingofjames@veretekk.com
Creating a Google Site Map
Google SiteMap (Beta)Google has released the ability for every day webmasters like us to actually TELL them about our sites. All you have to do is upload to Google a “XML COMPLIANT” sitemap. They have a certain format they want it in.
If you’re feeling like your froggy, go do a search for a Google site map generator. I had a heck of a time using all of the ones I could find out there...
I finally found one that worked on my server and was a breeze to set up: http://www.nichesitespecial.com/sitemap.php
They say that this script won’t work on all servers, so if it doesn’t work on yours, just ask for a refund and they will give you one if they can’t get it to work for you.
It’s part of NicheSiteSpecial – but if you don’t want to join you can just order the site map generator.
Our testing using this tool is leading us to believe that it should be an integral part of your promotions. Just one of the sites we have used it on has over 500 pages listed in Google in just under 3 weeks.
Our recommended program is
Worldprofit..... which is a monthly paid program. In our opinion, it is the BEST program on the internet. http://www.surgingprofits.com
The reason we recommend this program is because not only do you get your own website, but you also get training, LOTS of bonus materials, and a world class live representative system to help your business grow. There is also an optional FREE program but again.......it takes money to make money.
This program is a great opportunity to make money online. If you already have your own program, and it is paid, and it earns a residual income, and you get the kind of support you deserve, then stick with it.....but FOCUS on it... and ONLY it. Get in the Safelists and Traffic Exchanges and promote your program and give it time to work for you.
How Exactly Do You Pick A Topic?
How Exactly Do You Pick A Topic?There are many places to pick a topic for your site. My favorite I think is the Lycos Top 50.
It’s not the most popular search engine, but the Top 50 list is a great way to find what people are searching for. They also keep archives. Here is the URL: http://50.lycos.com
If you’re just starting out your not going to be able to compete with the top 50 that are listed, but with a little imagination, you can come up with sub topics based on what Lycos tells you. If you keep looking long enough, you might even find some patterns and be able to figure out some of the future top searches –
Use a keyword service. There are literally hundreds of software programs that help you pick keywords. I like SeoLite by Brad Callen – however, it has a very hefty price tag. There are other services offering keywords on particular niches for as low as $15 per month. I suggest shopping around until you find one you are happy with.
If you are really looking to see what is popular – go find some of the most visited blogs on the net. What are they writing about and getting people to leave comments? If people are taking the time to comment on someone else’s blog – it’s a good thing.
Just write about what you are interested in. Passion will win out every day of the week. If you turn out ‘real’ content that serves a purpose the engines will eat you up and other sites will link to you. That might mean you have to leave the “internet marketing” field, but the rewards are tremendous. Go to Amazon.com and “browse top sellers”. This is a great way to find out what everyone is buying. In case you haven’t figured it out yet – go to where the public interest is. Use “nichebot” - http://www.nichebot.com. It lets you enter in keywords and it will return the top results. Use it to find niches that have less competition.
Our favorite niche marketing tool is Micro Niche Finder
This tool provides massive amounts of information about keywords. It provides Amazon products associated with the keywords. It provides Clickbank products associated with the keywords. It provides Adwords ads on the keywords. The best feature of all...... You put in a keyword.......say shoes. It will give you long tail keywords associated with that keyword, give you all of the above things associated with that long tail keyword AND it will tell you how many searches per month are done for that keyword.......what the strength of your competition is. You can certainly see why we find this to be our best keyword tool!
Our recommended program is
Worldprofit..... which is a monthly paid program. In our opinion, it is the BEST program on the internet. http://www.surgingprofits.com
The reason we recommend this program is because not only do you get your own website, but you also get training, LOTS of bonus materials, and a world class live representative system to help your business grow. There is also an optional FREE program but again.......it takes money to make money.
This program is a great opportunity to make money online. If you already have your own program, and it is paid, and it earns a residual income, and you get the kind of support you deserve, then stick with it.....but FOCUS on it... and ONLY it. Get in the Safelists and Traffic Exchanges and promote your program and give it time to work for you.
The Affiliate Blueprint
The Affiliate Blueprint“To succeed at Internet Marketing you need a growing network of websites. These sites will feed each other traffic, pre-sell affiliate programs, generate Adsense revenue, and grow your opt-in e-mail lists.”
There are several ways for you to do this, but they all require a basic skill set. I’m assuming you know the basics of hosting, getting a website, and creating one. If you have no idea how to do any of this, it isn’t that hard.
I will be showing you some tools later on that let you create websites and actually “SEE” what you are doing as you do it. So don’t worry, if you are not quite sure how to put up your own website, get a hosting account and all that other “scary” stuff you: it is really quite easy, and you will learn about it by keeping up to date with this series...
Here is all you really need to do to get started:
1. Get a domain name 2. Get a reseller account 3. Make your first site 4. Make your second site 5. Link them together 6. Promote them 7. Make another site 8. Link them together 9. Promote them 10. REPEAT!
I am a proud dealerr for Worldprofit. I recommend this program to anyone who wants to build a residual income.
Residual Income Streams
Residual Income StreamIf you are reading this article, it is because you truly have a desire to make money online. We will discuss the pitfalls that most of us find ourselves in on our road to success. After reading this article, you will have a better understanding of how to avoid those pitfalls and how to TRULY make money online.
What are these pitfalls that most of us find ourselves in?
1) FREE!!!!
Lots of us want to join a FREE program to begin making money. We find ourselves believing that we will get something for nothing. Yes, yes, we are willing to work at it. We will work our little tails off if need be. But why does this not bring home the bacon so to speak.... If nobody is paying for anything, how are you going to make money? Let me be clear.... Lose the JOB mentality. We find ourselves believing that the harder we work, the more money we will make. With internet business, that is NOT true. In order to make money, somebody has GOT to pay. Join a paid program.
2) Stop Jumping!
If I join THIS program.......I will FINALLY make money....Nope......Let's try this one.........Nope...........How about this one?? Lots of us find ourselves in this rut. We join every program known to Internet Marketing and try to promote too much. Here's what happens when we try this technique.....We forget what we have signed up for and lose track of what is advertised where. Some of us have even kept record of what we have joined and where we have advertised. Let's look at the problem with this approach. Although the Internet is World Wide.....we all join the same Safelists and the same Traffic Exchanges. People will begin to realize that you are a jumper and nobody wants to follow someone who is uncertain of where they are going. Choose 1 a program and STICK TO IT! Once you begin making money with 1, it is fine to begin another. If you have multiple FREE programs.......we recommend you drop those all together and ONLY promote a paid program.
3) Residual?
Many of us find ourselves in a program that we pay a 1 time fee then in turn, ask others to do the same. The concept is that every time somebody pays, you earn partial to full profit. In order to do this, you must promote this program DAILY. There are other ways to market your opportunity, but these are the best. Unfortunately, we cannot always spend 8 hours a day to give proper credence to our opportunity. So how do we overcome this hurdle? With a residual income paid program. Yes, a program with a monthly payment....."Gasp!!" You mean I have to pay monthly!!?? YES!! And so does everyone you show how to make money as well. Remember the Free concept and how it does not work. Here is how the residual program works. You earn a specified amount on your direct referral. This can be passed down to levels of infinity depending on the program and how you perform. Let me be sure you understand what I just said.... You make money because somebody else is paying......it comes in monthly as long as the person you recruited pays. The absolute beauty of this type of program is that it encourages you to help your referral make money.
4) Patience Young Jedi....
Some of us expect to make money overnight without so much as lifting a finger. This will not happen. If you are a part of this crowd.......enjoy your 9-5 JOB! You will NEVER make money online. If you TRULY want to be Financially Free, it takes perseverance. It takes work! Once you begin making money and building a referral list, you will be able to stop if you want to. After a while, your business practically runs on autopilot. Again........this does not happen overnight. If you want to make money online, then you have to work at it.
Our recommended program is
Worldprofit..... which is a monthly paid program. In our opinion, it is the BEST program on the internet. http://www.webtrafficjuggernaut.com/vlt/links/87408
The reason we recommend this program is because not only do you get your own website, but you also get training, LOTS of bonus materials, and a world class live representative system to help your business grow. There is also an optional FREE program but again.......it takes money to make money.
This program is a great opportunity to make money online. If you already have your own program, and it is paid, and it earns a residual income, and you get the kind of support you deserve, then stick with it.....but FOCUS on it... and ONLY it. Get in the Safelists and Traffic Exchanges and promote your program and give it time to work for you.
and
The reason we recommend these two systems is that they are BOTH low cost........one can suppliment the other......and they are both something every internet marketer needs.
They both integrate an AutoResponder The Little Guy Wealth System is based on ONLY the Autoresponder and The Online Ad Network is based on both unlimited Online Advertising AND an Autoresponder. Take a look at them as they are both sound systems!
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